Wednesday, December 14, 2011

Women In Beauty & Fashion Panel

This year we decided to deviate from our usual format once per quarter (in the third month of the quarter) in order to explore topics of special interest to business women more in depth. We will have a panel of 3-4 experts in their field discuss the latest trends and respond to your questions. In order to give our experts (and you) the time to explore the topic, we are expanding the time of our normal luncheon. Here is the timing for our next luncheon event:

10:30 - 11:00 am   Networking
11:00 am - Noon   Panel
Noon - 1:00 pm     Lunch & door prizes

We are excited to have an accomplished panel of women in the beauty and fashion industry discussing their industry. See below for more information on our panelists. We hope you can join us for our next panel & luncheon!

Carolyn Severo, Business Director, Aesthetica Cosmetic Surgery & Laser Center, Radiance Salon & Medi-Spa

Carolyn is a minority owner and Business Director of Radiance Salon & Medi-Spa with locations in Ashburn and carolyn severo photoLansdowne. She is also the Business Director of Aesthetica Cosmetic Surgery & Laser Center where she manages the plastic surgery practice of Phillip J. Chang, MD.

The eldest of eight children, Carolyn was raised in Niagara Falls, New York. She graduated from Allegheny College with a BA in English. Carolyn began her professional career in the insurance industry by selling accident insurance door-to-door. She subsequently sold and serviced personal lines insurance before transitioning to the financial services industry. Carolyn marketed direct investments, otherwise known as tax shelters, for Prudential-Bache Securities. Also, she marketed real estate limited partnerships for several local securities firms until their tax shelter benefits were made illicit by mid-1980’s tax reform.

The decimation of the tax shelter industry coincided with Carolyn’s decision to start a family. She and her husband Joe became parents to Alexa (23) and Eric (20), and Carolyn chose to be a stay-at-home mother for 14 years. During that time, Carolyn regularly volunteered in her children’s schools, church, and local community.  As her son would say, “My dad works; my mom gets things done.”

Carolyn was diagnosed with Stage 3 Colon Cancer in 2001. She was given a 50% five year survival rate after surgery, which increased to 60% after chemotherapy.  During her treatment, Carolyn’s husband became unemployed for a considerable time. Less than a year after her treatment, Carolyn eased back into the workforce by becoming a receptionist for Dr. Chang. That position afforded a wealth of opportunity for Carolyn who eventually assumed management responsibilities for three businesses.

In 2009, at the age of 50, Carolyn earned her MBA degree from Strayer University. And in 2011, Carolyn celebrated 10 years of living cancer-free.


Annette Y. Harris, AICI FLC, President and Founder of Harris ImageWorks, LLC.

annette harris photoAnnette Y. Harris is the President and founder of Harris ImageWorks, LLC.  With more than 15 years of leadership and professional experience, a flare for fashion, and a passion for professional presence, it seemed only natural for her to create Harris ImageWorks.  Having received positive feedback on her speaking skills, professionalism, and appearance over the years, Ms. Harris decided to develop a platform for sharing best practices for achieving great first and lasting impressions! Her clients are men, women and organizations who see the value in image management.  Her clients include organizations such as Verizon Wireless, Capitol Concierge, McGuireWoods, LLP, Institute of Real Estate Management (IREM), Region 8, Resolvit LLC, National Black MBA Association (Washington DC Chapter), and Delta Career Education Corporation.

Prior to launching Harris ImageWorks, LLC Ms. Harris worked for large companies such as Bell Atlantic (now Verizon), ManTech International, MCI WorldCom, and Deloitte & Touche.  She has served in marketing and communications, proposal management, business development, and project management related positions – roles that require a high level of professionalism and business communication skills.  Moreover, having worked primarily with senior-level managers and executives and often leading large diverse project teams for more than 12 years, she knows how to gain people’s attention, how to maintain a professional presence, and how to communicate effectively so that goals and objective s are met.

In addition to her corporate experience, Ms. Harris has also spent time in the retail industry working for Nordstrom as a sales associate where she consistently exceeded sales goals, received excellent customer feedback, and maintained repeat customers.  Her work at Nordstrom has afforded her with first-hand customer service experience, personal shopping skills, and added knowledge of style and fashion.

In March 2011 Ms. Harris received training from Stacy London of the hit TLC show What Not to Wear and was invited to be a stylist as part of her Style for Hire network.   Ms. Harris holds her First Level Certification (FLC) issued by the Association of Image Consultants International (AICI) and was trained and certified as an image consultant under Lynn Marks, AICI, CIM and Dominique Isbecque AICI, CIP, of the London Image Institute and Image Resource Center of New York respectively. Additionally, she possesses her Bachelor in Business Administration in Marketing with a minor in Fashion Merchandising from James Madison University and earned her Master of Business Administration from George Mason University. Ms. Harris currently serves as Vice President Education for the AICI DC Metro Chapter.  Ms. Harris has contributed articles to IAMMODERN magazine.

Lisa Capraro, Owner of Betsey Boutique in Middleburg, VA

Lisa Capraro is the Owner of Betsey, an independent clothing boutique in Middleburg specializing in contemporary clothing at great prices. Lisa opened Betsey in May of lisa capraro photo2010. She possesses a strong background of community building, event planning, fundraising, marketing and strategic planning for both small businesses and non-profit organizations. Prior to opening Betsey, Lisa worked on programs aimed at revitalizing downtown Leesburg (both for the Town of Leesburg and for a private, nonprofit community program). She gained insightful knowledge of running a small business in an historic main street community. Prior to her work in Leesburg, Lisa was the Director of Visitor Services at Oatlands, a National Trust site outside of Leesburg, and was responsible for the buying for the Carriage House Gift Shop and the Greenhouse Garden Shop.

While working for the Town of Leesburg, Lisa completed courses in the National Trust for Historic Preservation Main Street Manager program. This knowledge of how historic Main Streets function has been instrumental in the way she runs her business today.

Lisa has a BA in English and Anthropology from the University of Virginia. She is a graduate of Leadership Loudoun class of 2007. She has also studied and enjoyed art and photography through the years. Lisa was born in Leesburg and currently lives in Middleburg with her dog Leo (whom you will often find in the shop). She enjoys living and working in Middleburg and considers it is a privilege to be able to operate a business in such a notable community. She named the shop Betsey after her mother.

Featured Vendors:

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Tuesday, November 17, 2009
11:30 AM - 1:30 PM
Jennifer McCloud
Chrysalis Vineyards
Middleburg, VA

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